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Tech Data Mobile appoints first dedicated Android BDM

Paul Withers
September 22, 2015

Former Motorola national account manager James Turner to drive increases Android sales through B2B IT resellers, traditional mobile dealers and retail channels

Tech Data Mobile has appointed James Turner as its first dedicated Android business development manager (BDM).

He is charged with driving higher sales through B2B IT resellers as well as traditional mobile dealers and retail channels.

Turner will work with Tech Data Mobile’s leading Android manufacturer’s including Samsung and Motorola, to support resellers in increasing their sales and opening up new opportunities in new markets.

Tech Data Mobile’s first BDM joins from Motorola, where he spent four years as a national account manager, working with retail and direct mail partners and supporting their business development.

The distributor claimed that in recent weeks, it has seen “rapid” uptake of the Galaxy S6 edge and edge+ Android smartphones in both the consumer and business markets. It added it has seen strong sales of the Moto G third generation device and X Play handset, along with high levels of enquiries about the forthcoming X Style.

Tech Data Mobile vendor director David Brassington said: “We have built-up a real head of steam with our Android partners and this appointment is further evidence of our commitment and determination to continue that momentum. Android devices are very well-suited to both personal and business use and we are seeing strong sales growth across all sectors.

“Furthermore Google remains a key strategic partner for Tech Data and focusing our resources on Android to complement the wider Google ecosystem of products and services we offer is key. With the exciting and broad range of products and services Tech Data Mobile can offer, we feel there is more potential to exploit with Android devices.”

“We are executing on our strategic plan for 2015. The next phase [of our plans] will see us bringing new and complementary vendor partners on board. This will allow Tech Data Mobile to position ourselves at the forefront of technological innovation, reaching further into the market and offering even more choice and opportunity to more resellers and dealers in all sectors of the market.”

Tech Data Mobile and Motorola are running a Webex conference on the use of Android devices for business users on October 7 at 10am.

The Make Any Place Your Workplace presentation will demonstrate how Android is being used effectively in the workplace and explain how partners can drive Android device adoption amongst business and enterprise customers. Those who attend will be entitled to receive a free Moto G third generation demo unit for one month.

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