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Fonehouse to enter business market on October 1

Paul Withers
September 14, 2010

Retailer partnering with Vodafone to enter the small business market and also opens app store

Fonehouse will enter the lower end of the business market on October 1 by partnering with Vodafone on a scheme for its new and existing franchise members.

The programme will give Fonehouse franchise partners the opportunity to sell Vodafone business packages with 1-10 handset deals to local businesses.

Fonehouse is working with T-Mobile too and anticipates selling Orange business deals down the line.

Fonehouse, which has recently moved to a bigger head office on the New Kings Road in West London, will look to bring in four new staffers to a newly created business division – one manager, two in dealer support and one in the field.

Managing director Clive Bayley said: “We’re getting the blocks in place. By January we’ll be in position to accelerate this.”

Meanwhile, Fonehouse has launched its own-branded mobile application store in conjunction with service provider Retalika, Mobile News understands. There are currently nine free applications available to customers to download, and a range of others in development. The Fonehouse App Store includes Facebook, Twitter and BBC apps. Handsets will be loaded with the App Store screen by staff on sale.

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